Kenshinwli

 The shock announcement last night that Google is about to rename itself Alphabet sent business titles and marketing magazines into tailspins of confusion It's entirely typical of the marketing cognoscenti to have no fucking clue what the move means A tiny company changes its font or updates a logo and an army of socalled opinion leaders climb over themselves to offerThe Alphabet's logo is designed in a " sansserif " typeface same as of its new logo Google made a shift to a flat sansserif for its logos in a slightly muted palette continues the vogue for neomodern design in web services It is an aesthetic perfectly suited to the current era The Google font is called "product sans"Type design information compiled and maintained by Luc Devroye Q Tbn And9gctvesxwn3ug7n Ufy9ljrlqsflnewndirofl6ur0 Usqp Cau Google logo font alphabet